The Pigeonhole is the global book club in your pocket

A book was once the best means of mass communication; now it is the phone. But there is no longer a need to choose between the two. The Pigeonhole is at the forefront of a new era of mobile reading, launching our titles in bite-sized instalments, or staves, designed to fit into every reader’s life.

We work with some of the biggest publishers in the world to bring our users the best in modern fiction. From bestselling authors like Minette Walters and Ken Follett, to exciting debuts and new voices, The Pigeonhole has your reading covered. Each serialisation is accompanied by bonus content – from interviews with the author to audio staves, playlists and photographs. Meet with the author and other readers inside the book as you read and comment on the book in real-time.

Launched in September 2014, The Pigeonhole has been nominated for the Digital Innovation Awards at the London Book Fair, Future Book’s Digital Campaign of the Year for its work promoting Ken Follett’s A Column of Fire, and its founding editor Anna Jean Hughes was named as a Rising Star of the publishing industry by The Bookseller magazine.

Some comments by our users

  • This has been the best book-reading experience ever.

  • Anyone else having mixed feelings about the end drawing near?

  • I am thankful to The Pigeonhole for introducing me to their digital bookclub. I was going to start another book, but it felt weird to read 'alone' without the possibility of commenting and discussing and sharing ideas and emotions with the other readers.

Working with these excellent people

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We collaborate with publishers to offer a new kind of platform through which to promote and sell Pigeon-picked books from your lists.

Here are just some of the benefits of partnering with us:

LIVE SERIALISATION

  • Boost the buzz for your book before it hits the shelf
  • Create a unique marketing angle for new titles, and capitalise on existing networks for established authors
  • Introduce your author to readers with an integrated commenting system
  • Enhance your book with embedded multimedia extras
  • Build a customised, branded book page for each of your titles
  • Reward superfans and create brand ambassadors by running exclusive pre-publication competitions

DATA GATHERING

  • Interact with your readers direct to hear their thoughts on your books
  • Maximise Amazon and Goodreads ratings by funnelling readers through our read and review channels
  • Use our detailed data to learn all about your audience and how they’ve engaged with your title

BEYOND DIGITAL

  • Connect your author to Pigeonhole readers at our live events
  • Direct readers to your physical editions through our platform
  • Join the many publishers who have sent their titles to #1 thanks to a successful Pigeonhole campaign

For further details send an email to: laurence@thepigeonhole.com

Jacob Cockcroft
Founder

Jacob is a lifelong book addict with a passion for blending the old and the new. With family origins in Zanzibar, he is a reformed corporate spy. Working extensively across Africa, he saw first hand the potential for mobile reading across emerging markets.

Anna Jean Hughes
Founder and Editorial Director

Anna has been in the publishing industry for almost ten years, working in editorial at Random House and then for Peter Fraser & Dunlop, a prominent literary agency. She works with books across all genres but particularly popular fiction. She was named a Rising Star of the publishing industry by The Bookseller, and shortlisted for the Digital Achiever of the Year Award at the Future Book Conference 2015.

Sarah Ream
Commissioning Editor

Sarah has a decade’s experience as an editor of narrative non-fiction, fiction and poetry. She’s worked for Birlinn and Polygon, Versal literary journal and Poetry International Rotterdam. She also mentors emerging and established writers through the Scottish Book Trust. As a Pigeon, she is responsible for finding, editing and promoting exceptional new titles for the list.

Paola Palencia
Lead Designer

Paola is a world-class user experience designer. Originally specialising in industrial design, she cut her teeth in the luxury design industry in New York before transitioning to the digital world. Her key focus is premium brand community-based platforms. She has ambitions to set up a Pigeonhole editorial hub in Mexico City!

Laurence Kilpatrick
Project Manager

After spending time working in legal publishing as a researcher, and then living as a teacher in southern India, Laurence has worked in a variety of different areas for The Pigeonhole. He keeps track of developments in the world of non-fiction, offering bespoke book recommendations to our business book club clients, while also managing projects with our publishers, ensuring that their stock of crime, thriller and commercial fiction titles reach the biggest audience possible.

Walid van Boetzelaer
Lead Developer

Walid is a full stack developer. When he is not building websites, you can find him exploring the possibilities of technology in interaction and performance-related projects. As a Pigeon, his tasks range from making sure everything goes smoothly on the technical side, to implementing new features. He believes The Pigeonhole can reacquaint many with the lost pleasures of reading.

Work Experience Placements

We offer short term work experience placements in London. Further details available on request to laurence@thepigeonhole.com

Project Managers
We are looking for passionate Project Managers to oversee our growing range of serialisations. This can either be a permanent or a freelance position depending on circumstances. More details available from jacob@thepigeonhole.com